How it works:
Test your practice in 5 key profit-critical areas .
The "Position For Profit Test" is designed to help you, the entrepreneurial optician, discover key focus areas to build greater profit in your practice.
You’ll be scored within the following key areas:
Financial Planning
How fully have you developed your financial ambitions? Without clarity and structure it will be extremely difficult to achieve what you've set your heart on.
Perfect Client Profiles
Which kinds of clients do you need to achieve the practice you want? Discover how much you know about them, so you can orientate your practice to attract and delight the right clients.
Product & Service Differentiation
Only with the right products, quality and pricing aligned will you achieve your goals. Getting them through the door is only a part of what's needed.
Marketing & Communications
Your target client is in view - and you have the offer to delight. How do you reach them? How will you get their attention? How do you know what's making a difference?
Team Capabilities
Is your team behind you? Do they believe in the possibilities you see? Your team are crucial for success. Discover areas you may need to focus on so your team pull together with you.